The underlying philosophy of Manchester born brand Native Youth is to, “Be yourself and make clothes that guys actually want to wear.” With their SS15 Campaign, Native Youth showcases an intriguing parallel with 21-year-old Jake Barratt alongside actor David Gant, age 72. Though many find this to be more progressive, all of the pieces in their collections stand timeless. The eccentric British designs revolve around relaxed lines and modern fits. Their eyes catching digital geometric prints differentiate their aesthetic from others. The arrays of layering options are based upon button-ups, shorts, sweaters, and lightweight parkas. Coordinating elements of blues hues and balancing them with shades of green and oxblood are refreshing for this season's palette. Native Youth is a brand that you want to integrate into your wardrobe. Their craftsmanship is impeccable and we are excited to see what the future holds. Part one of the SS15 Native Youth collection is available online at asos.com, urbanoutfitters.com, and needsupply.com.
